Alba

Pricing

Only pay for what you use.
1 month termination notice.

Pricing plans

Business

A flexible option for single or multi-venue operations.

€29

Per bay / month

All features unlocked

Payment provider

SimLock

Cancel any time

Franchise

Special rates available for customers with more than 10 locations.

CUSTOM

Per bay / month

All features unlocked

Payment provider

SimLock

Cancel any time

Customised setups

Key account manager

Feature overview

Online booking

Your venue bookable around the clock, with no involvement from you.

Events

Registration, payment and capacity control, with events discoverable in the booking calendar.

Memberships

Recurring subscriptions, passes and member benefits that turn visitors into regulars.

Value & gift cards

Upfront revenue customers can buy, share and redeem automatically at checkout.

Lessons

Lessons in the same flow as regular bays, with the bay reserved automatically.

SimLock

Unbooked bays lock themselves, and walk-ins can book on the spot.

Access control

Customers unlock doors directly from their confirmation email.

Smart pricing

Peak and off-peak rates by hour, day and bay, applied automatically.

Performance insights

The numbers to run a better venue, from bookings to revenue and customer behaviour.

MCP

Chat with your venue data from the tools you already use.

Accounting

Settlements, invoices, transactions and exports in one accountant-friendly place.

Digital marketing

Track ads, checkout starts and completed bookings with built-in campaign events.

Discount codes

Targeted promotions for quiet hours, campaigns and customer follow-up.

Staff management

Roles and permissions that give each person the access they need.

Secure payments

Payments are handled through Adyen, trusted by the likes of Uber and Spotify. Our direct partnership means competitive rates without setting up your own merchant account.

Adyen
Apple Pay
Google Pay

Run a better venue

Switching is easier than most people think. One of our indoor golf specialists will walk you through how Alba works and make sure it's a good fit for your particular setup.

If you decide to go ahead we help you get everything configured properly. Most venues are up and running in a couple of weeks. New venues even faster.

Will
Thea
Mike
John
Sean

Frequently asked questions

What exactly does Alba do?

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Alba is a booking and venue management platform built specifically for indoor golf. It handles online bookings, payments, access control, memberships, and gives you the data to run your business better.

Do I need my own payment provider?

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No. Alba includes payment provider setup through Adyen, so you can accept cards, Apple Pay and Google Pay without setting up your own merchant account.

Are there setup fees or long-term contracts?

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No. Alba is designed to be simple to start with no setup fees and no long-term contract.

What is included in the monthly price?

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The business plan unlocks the core Alba product, including online booking, memberships and offers, SimLock, events, smart pricing, reporting and access control.

Can Alba support multiple venues?

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Yes. Alba supports single venues and larger multi-location operations. Franchise pricing is available for customers with more than 10 locations.

How quickly can I get started?

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Most venues are up and running in a couple of weeks. New venues can often launch faster, and the Alba team helps with configuration and onboarding.